A “Brutal” Review Of BLACKPINK Lisa’s “Alter Ego” Sparks Strong Reactions

3 weeks ago 17

“Thoughts and prayers for the author…”

Koreaboo

1 hour ago

A “brutal” review of BLACKPINK Lisa‘s Alter Ego album has sparked huge reactions online.

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On February 28, Lisa released her album Alter Ego.

Following the album’s release, the outlet Pitchfork did a review and gave it 5.2/10 with a very harsh written explanation.

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Within the article, there were several quite brutal comments about Lisa and her release, seemingly reflecting the low score the author had given Alter Ego.

“This marketing ploy also highlights her biggest challenge: LISA, who is part of the record-setting K-pop girl group BLACKPINK, needs to convince you that she has depth without her bandmates. Alter Ego proves she doesn’t.”
“At this point in her career, LISA is too big to fail commercially but also too big to succeed creatively.”
“Alter Ego, like much of BLACKPINK’s recent material, doesn’t try anything as audacious. Take the album’s bookends: “Born Again” is a banal disco track in the vein of Dua Lipa, but it fails to understand how a voice can be a vessel for exultant uplift. “Dream” is a shallow ballad that can’t help but feel flimsy, rushing through lines to eschew any meaningful pathos.”
When she’s tasked with carrying a track, the songs are tedious.
If Alter Ego presents LISA as the most generic embodiment of a pop star, then it is no surprise that its best songs rely on tried-and-true formulas.
One line on “Fxck Up the World” manages to summarize the whole experience: “They want the old LISA, then listen to my old shit.” It’s hard to imagine who wouldn’t.

The review became a hot topic when it was posted on Reddit, sparking huge reactions from fans.

LISA (BLACKPINK) – Alter Ego (Album Review: 5.2) @ Pitchfork (250305)
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Netizens shared their opinions on how harsh they thought the author was being, especially with some of the blunt and direct criticisms of both the album and indirectly Lisa and BLACKPINK as artists.

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Some others shared that while they understood some of the criticism, the wording of the review seemed very harsh and like it was created for “rage bait.”

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