BLACKPINK Jennie’s New TikTok With Controversial “Underwear” Outfit Sparks Criticism

Netizens found it looked odd and seemed cringe.

BLACKPINK Jennie‘s new TikTok video with a controversial “underwear” fashion outfit has sparked major criticism from netizens.

BLACKPINK’s Jennie | @jennierubyjane/Instagram

Jennie is set to release the music video for her track “Less Than a Lover.”

Ahead of the release, Jennie posted a TikTok with her co-star Nah Kai.

Less than a Lover MV this friday

♬ Less than a Lover – JENNIE

Yet, while some fans loved the video, some aspects got hit with backlash, including the unexpected outfit, and some believed that the video was irritating and cringeworthy.

아니 근데 제니 옷 뭐야
귀여워서 ㅎㅎ 이러고 보고 있었는데 뒤돌은 거 보니까 짱구 악당 옷 같네.. https://t.co/vnC1scCOWp

— 괭괭 (@S_N_Ooo_b) July 22, 2026

Wait, what is Jennie’s outfit? I was just thinking, ‘Aww, that’s so cute haha,’ but then when she turned around, it kind of looked like something one of the villains from Crayon Shin-chan [the show] would wear…

아니 나 징짜 패알못이라 저런 옷인 줄 눈치 못ㅎ채고 첨 볼때 제니언니 뛰어갈 때 어어 ㅅㅂ 언니 팬티 보여요 햇음 바지겟지… https://t.co/jXaIk0ozY4

— 뭐요 (@seex2icantsee) July 22, 2026

I’m seriously so clueless about fashion that I didn’t realize it was supposed to be that kind of outfit. When I first saw Jennie running, I was like, Whoa, holy crap, your underwear is showing!’ Then I realized they’re shorts…

아 나 왜케 제니 손에 끌려가는 남자 모션이 개킹받지? 제니가 달려와서 손잡았는데 달릴 줄 몰랐다는 듯 끌려가는 척하는 저 의도된 모습이 아 개짜증나네 https://t.co/eDvqwG5OFP

— 씰룩쓰찰싹쓰 (@dagazzaya) July 22, 2026

Why does the guy’s “getting dragged by Jennie” acting annoy me so much? Jennie runs over and grabs his hand, and then he deliberately acts like he had no idea she was going to run and pretends to get pulled along. Ugh, it’s so irritating.

근데 진짜 이런 챌린지도 처음에 몇번해야 신박하지 남들 다하는 브금에 똑같은 포즈 똑같은 표정 짓고 이럴거면 왜하는건지 궁굼함 https://t.co/ZR0dDIL9GW

— 주키로브스키 (@juki1491676) July 22, 2026

Honestly, these kinds of challenges are only interesting the first few times. Once everyone is using the same background music, making the same poses, and the same facial expressions, I don’t really get why people keep doing them.

In particular, even on the official TikTok page, Jennie’s interesting choice of fashion was hit with some backlash.

BLACKPINK