BOYNEXTDOOR previously endorsed Samsung electronic products including the Flip phone. They even had a shoot with Vogue for the brand.
The boys had been using Samsung phones and earbuds up to recently. When they appeared at the airport on October 11, 2024, they were all decked in AirPod Maxes and had their iPhones out for show.
While some found the situation entertaining…
Why is it so funny how these men show off their AirPod Maxes and iPhones as soon as their contracts with Galaxy end?
— Fan
Others wondered why the boys had to go this far to “celebrate” the end of their contracts with Samsung.
I really don’t know why they have to go this far, but I think they should know that this isn’t it.
— Netizen
After all, Samsung had shown BOYNEXTDOOR lots of support, even sending a coffee cart for fans.
Galaxy will cheer on the bright future of BOYNEXTDOOR, which shines just like stars in the night sky.
— Coffee truck
Netizens expressed their disappointment in the boys, accusing them of not respecting their previous brand clients.
- But isn’t there no need for them to purposely make things so obvious? You never know when you will do another advertisement for Galaxy. They’re making it feel like it was so hard only using Samsung products and that they are finally free, so I feel like they don’t really need to do this.
- Wow, I had a good impression of them. Why are they like that? No, it’s not like using iPhones makes them unlikeable, but their attitude really shatters their image for me. Did they have to act like they’re enemies with Samsung now? I’m saying this in case their fans come for me, but I’m also an iPhone user btw.
- I don’t know BND well, but wasn’t there a single member who recognized that their actions would cause a fuss? It’s fascinating how all 6 are like that.
- This is really kind of serious. Aren’t all members Koreans? They made such use of that, but now they’re turning their backs on Korean corporations, famn.
- OP, don’t erase this post. Did you want to attack those brainless stans? LOL.
On the other hand, some fans wonder if this is an indication that the boys would soon be working with Apple.