Controversial K-Pop Company’s Inappropriate Long-Term Styling Of Girl Group Sparks Fury After “Thong” Outfit Controversy

MADEIN‘s company has been blasted for inappropriate long-term styling of the group following a recent controversy.

MADEIN | @MADEIN_U/X

MADEIN’s company 143 Entertainment was blasted after news that former member Gaeu|n was a victim of sexual assault from the CEO.

MADEIN’s Gaeun Victim Of Horrifying Sexual Assault From Company CEO While Underage

143 Entertainment has been hit with a barrage of criticism, and it was reignited after an underage member was spotted wearing a revealing “thong” outfit.

Underage Girl Group Member’s Revealing “Thong” Outfit Sparks Massive Criticism

Following the backlash, one netizen’s post gained attention after sharing that MADEIN had been put in inappropriate outfits on several occasions since their debut last year.

🧵 of madein’s questionable styling since the groups formation since 143’s stylist is at it again pic.twitter.com/FLE1xbXGYW

— abs⁷⁺⁷ ఌ︎ (@kangjenseo) February 8, 2025

In the thread, the OP shared moments where the outfits were inappropriate and started with their debut “UNO,” and member Serina wasn’t given safety shorts.

during uno, serina wasn’t given safety shorts with her outfit. this ended up with her being posted on “kpop fapping” subreddits and instagram accounts, with many comments being made about her “looking so tight” or “madein’s stylist giving the people what they want” pic.twitter.com/78ulNXM9sx

— abs⁷⁺⁷ ఌ︎ (@kangjenseo) February 8, 2025

One set of videos that went viral shortly after debut showed the members in short clothes in September, and while the clothes themselves were revealing, it was worse as they were seen shivering due to the cold during an outdoor meeting.

나의 공오즈가 춥대…#MADEIN #메이딘 #강예서 #YESEO #가은 #GAEUN pic.twitter.com/8A0frCvHQr

— 동그라미 (@yeseocle) September 21, 2024

There was a TikTok shared where member Gauen seemed uncomfortable with her outfit while dancing with a male much older than her.

in this tiktok from madein adventure, you can clearly see gaeun adjusting her skirt to pull it downpic.twitter.com/XlHMXpnsPH

— abs⁷⁺⁷ ఌ︎ (@kangjenseo) February 8, 2025

The OP shared that the skirts worn during performances were not appropriate for the choreography.

using a yeseo cut for this but here you can also see the members in skirts that are bordering on too small, as much as bubble skirts were trendy at the time they are notorious for riding up at the back. the skirts also fly up when they do the jump choreopic.twitter.com/G5Y79WjPHK

— abs⁷⁺⁷ ఌ︎ (@kangjenseo) February 8, 2025

With each tweet, the OP shared comments that enforced how the outfits were sexualizing the members and how many times they had gone viral for the wrong reasons.

Netizens in the quotes couldn’t hide their disgust at the thread, and while some admitted the outfits might not be too bad, combined with the past allegations against the company CEO, it sparks even more concerns.

i want to make it so clear to everyone that when serina’s issue happened, maby TRIED to get 143 to do something about it and we were ignored.

it also important to think with nuance, you may think some of these outfits are fine but given gaeun’s allegations of sa it is worrying https://t.co/0IGJocoPVN

— bri𝜗𝜚 #MADEIN=7 (@speedlve) February 8, 2025

the people who keep coming up with excuses for the awfulness of this company and staff, continue to give them money, and refuse to do anything for these girls bec they just want to continue consuming content are genuine freaks https://t.co/uXSclDXJxA

— ontaemiologist✨ (@zeuseology) February 9, 2025

I want the girls to be free from this company all of them. That fact that they are able to promote and there is a case going on is really pissing me off https://t.co/J1eNTmL17m

— ♡Jasmine♡ (@_Jasumei_) February 9, 2025

Dont know who these girls are (as a group, i recognize a few of them) but this is truly disgusting https://t.co/pwkABbx7PG

— ⟬⟭Logging off⁷ ⟭⟬ 𖧵 (@cookiemagicl) February 10, 2025

Netizens are concerned about the group.