IU’s ‘LILAC’ Music Revenue Securities Auction to be Held on Music Cow

Music Cow announced that it will hold a music revenue securities auction using IU’s popular song ‘LILAC’ as the underlying asset, starting from December 11. This marks the second-largest event since the conversion to music revenue securities.

IU’s ‘LILAC’, the title track of her 2021 regular album, has recorded 100 million streams on the Circle Chart and continues to maintain its popularity with over 100 million views on its music video. Notably, the average YouTube copyright revenue from October 2023 to September 2024 is about 5.9 times higher compared to other periods, drawing significant attention.

The auction will run from noon on December 11 until 9 PM on January 9, 2025, aiming to raise a total of 280 million won. The starting price is 33,500 won, with a ceiling price of 43,500 won, and the planned quantity for issuance is 8,336 shares. The recent one-year copyright revenue return is estimated at about 9% based on the starting price and about 7% based on the ceiling price. However, if all shares are sold at the ceiling price, the auction may close early.

A Music Cow representative stated, “IU’s ‘LILAC’ is a beloved spring season song that is consistently performed in concerts. We’ve planned this so that many people can participate,” adding, “We hope it will be a good opportunity for investors who have been waiting for a classic auction.”

Meanwhile, on the Music Cow platform, the issuance and trading of music revenue securities are conducted. Past copyright revenue does not guarantee future earnings, and there is a possibility of principal loss (0-100%) due to price fluctuations of financial products. As losses are borne by the investor, it is crucial to thoroughly understand the product manual and terms before investing.

This auction is anticipated to offer an investment opportunity befitting IU’s reputation and provide a special experience for both fans and investors.

This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.