Latest Proof Of HYBE “Erasing” NewJeans Stirs Controversy

4 days ago 17

HYBE has been accused of “mistreating” the group on more than one occasion.

Koreaboo

Just now

Since the conflict between ADOR‘s CEO Min Hee Jin and HYBE surfaced, many fans have worried about NewJeans‘ future.

newjeans-111023-1-c7ed1acdd72e4f2eb527cc38144aa2d4 (1)NewJeans | ADOR

Many have suspected the agency of attempting to sabotage them, with netizens accusing HYBE of malicious media play involving them and other groups. One such discussion felt HYBE was attempting to “erase” the group’s influence.

HYBE Allegedly Has Begun Erasing NewJeans

Now, netizens believe this has happened again by NewJeans’s exclusion from an upcoming exhibition.

On June 9, it was announced that HYBE would collaborate with The Grammy Museum for a special exhibition on its artists. “HYBE: We Believe in Music, A Grammy Museum Exhibit” is said to contain items from the company’s artists in one of the museum’s biggest exhibitions to date.

HYBE and their artists represent the present and future of the global music landscape, and our goal with this exhibit is to deepen the appreciation and respect for its creators and performers. HYBE has contributed to creating a playground of innovation that inspires fandoms that transcend age, gender, geography and beyond. The GRAMMY Museum is thrilled to provide a space where fans can express their love for K-pop and feel closer to their favorite idols.

— Michael Sticka, President/CEO of the GRAMMY Museum.

The announcement came with a graphic depicting the artists that would be included in the exhibition, including the newest group KATSEYE, and artists under sub-labels, like Zico.

However, netizens were quick to notice that NewJeans was not listed among the idols.

thumbnail_24_HYBE_GrammyWebsite_1644x925 1| The Grammy Museum

Many expressed disappointment over the exclusion by the company, seeing it as proof of NewJeans’ mistreatment.

my brother in christ, the fact that this is the first time that company has a successful worldwide girl group lmao, they really dont deserve my jeanies #FreeNewJeans https://t.co/ArpjLkpXap pic.twitter.com/xDtuZu1HI0

— nea (@kthditto) July 9, 2024

“we thought you didn't want hybe associated with newjeans” oh you're right the point here is how hybe has placed itself in the media as the savior of newjeans to the point of treating girls’ parents as villains when we all know that’s not the case https://t.co/wjUOWXPycb pic.twitter.com/f5OffLujpf

— ✿ (@haerin1st) July 9, 2024

It’s an exhibit alright. One of many exhibits on how HYBE really treats and thinks about NewJeans. It’s not what they say but what they do.

NewJeans will be fine and will continue to be a force in music. They are building a good case to win a Grammy as they grow as artists. https://t.co/uvFe0xkxdj

— Cato_o_o (@cato_o_o) July 9, 2024

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