LE SSERAFIM Chaewon’s Award Speech Comes Under Serious Criticism

LE SSERAFIM Chaewon‘s recent award show speech has been hit with significant criticism.

LE SSERAFIM’s Chaewon | @_chaechae_1/Instagram

On August 21, LE SSERAFIM attended the 2025 K-World Dream Awards.

During the event, LE SSERAFIM picked up multiple awards, and during one speech, Chaewon shared a message to the reporters. Along with thanking them for showing love towards the group, she asked them to write good articles for other groups, seemingly hinting at criticism and hate aimed at idols in news articles.

To all the reporters working so hard, thank you for showing much love for LE SSERAFIM. In the future, please write many good articles for all K-Pop artists. Thank you.

— Chaewon

"Please give lots of love and write many good articles for every kpop artists"

— Kim Chaewon, Leader of #LE_SSERAFIM

pic.twitter.com/WPunGYoh1p

— LESSERAFIM CHARTS (@lpopchartmaster) August 21, 2025

Yet, Chaewon became a target of hate as netizens hit back at the idol’s comments, claiming it was hypocritical due to her being signed to HYBE and accusations that founder Bang Si Hyuk was the center of media play and defamatory articles against other idols.

The call is coming from inside the house babe.
Tell your father to stop spending millions on media play agaisnt other groups https://t.co/ENYv9fuQDD

— THIS 🥝✨ GIRL 🩵 NJZ (@Nai_KiwiNWJNS) August 22, 2025

Darling, save the speech for your papa pig. He’s the one busy renting journalists https://t.co/YU6VO54h6T pic.twitter.com/AIndhFn8rh

— vy (@renebxebxe) August 22, 2025

Say that to your dad & LABEL (BSH HYBE) first https://t.co/kUiyPcuFSh pic.twitter.com/IECctlMF78

— ᴀʟᴅɪ (@722whp) August 21, 2025

Saying this while having a good dinner with Bang PD is insane😭 Never beating the hypocrite allegations https://t.co/GpViv845bD

— +82 (@sgeumrin) August 21, 2025

her saying this but her label is the root of all evil when it comes to smear campaigns 😭 https://t.co/jPq4yTRDhR

— ry (@airpinks) August 21, 2025

Yet, netizens defended Chaewon saying that while she is sticking up for all idols, she is still getting hate just because of HYBE, when she has the right to share her thoughts.

She was spreading love but y’all turn everything into shade just because she’s from hybe https://t.co/k76q00IV95 pic.twitter.com/TpB3a5YQoJ

— bibi ; (@strwbrrysunie) August 21, 2025

Only a lsfm member would get hate for saying this. Peak jealousy I seen in the qrts is truly sad. Yall have lost the plot. https://t.co/dxevem1VGP

— Fearnot ملاك 🪼🩰👾🐯🎤 (@fearnot6441) August 21, 2025

bless their hearts like every fandom out there has been shitting on her group but she still wishes love and care for their faves https://t.co/Z8u2VMoslg

— seri (@2fakers) August 21, 2025

twist the narrative all you want, but her group has constantly been a victim of the media since predebut. ofc she has the right to say this.

and she still can speak up w/o considering that exp bc she’s still part of the industry and it’s literally related to the award lol https://t.co/rHRn7Tk4ST

— jo 🪽 (@nachtseraphim) August 21, 2025

Netizens have claimed that HYBE artists are always targeted for the actions of the company, even though they might have no involvement.