March Girl Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 730 girl group members, using big data collected from February 15 to March 15.

IVE’s Jang Won Young topped this month’s list with a brand reputation index of 9,160,195, marking a 23.85 percent increase in her score since February. High-ranking phrases in her keyword analysis included “BLACKHOLE,” “8,” and “Wonyoung-esque mindset,” while her highest-ranking related terms included “unrivaled,” “model,” and “advertise.” Jang Won Young’s positivity-negativity analysis also revealed a score of 93.70 percent positive reactions.

BLACKPINK’s Jennie took second place with a brand reputation index of 8,053,243, marking a 2.59 percent rise in her score since last month.

BLACKPINK’s Rosé ranked third with a brand reputation index of 5,477,874, while her bandmate Lisa came in fourth with a score of 4,179,400.

Finally, IVE’s An Yu Jin rounded out the top five for March with a brand reputation index of 3,723,969.

Check out the top 30 for this month below!

1. IVE’s Jang Won Young
2. BLACKPINK’s Jennie
3. BLACKPINK’s Rosé
4. BLACKPINK’s Lisa
5. IVE’s An Yu Jin
6. BLACKPINK’s Jisoo
7. Girls’ Generation’s Taeyeon
8. aespa’s Karina
9. aespa’s Winter
10. Girls’ Generation’s Sooyoung
11. OH MY GIRL’s Mimi
12. LE SSERAFIM’s Kim Chaewon
13. ILLIT’s Wonhee
14. Girls’ Generation’s Lim Yoona
15. IVE’s Liz
16. MAMAMOO’s Hwasa
17. cignature’s Jeewon
18. IVE’s Rei
19. aespa’s Ningning
20. Red Velvet’s Joy
21. TWICE’s Nayeon
22. NMIXX’s Sullyoon
23. TWICE’s Dahyun
24. IVE’s Leeseo
25. Red Velvet’s Seulgi
26. IVE’s Gaeul
27. TWICE’s Jihyo
28. Red Velvet’s Irene
29. Red Velvet’s Wendy
30. TWICE’s Sana

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