6 days ago
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The K-pop group NewJeans is entering a new era as they prepare for independent activities. Recently, the NewJeans members removed all traces of their former brand, ‘NJZ’, from social media. This change symbolizes their transition away from their agency, HYBE. On April 4, the parents of all five members publicly supported their children’s decision not to return to HYBE. They addressed media speculations about family conflicts in their statement.
Legal disputes complicate the situation, particularly involving the minor NewJeans members, Haerin and Hyein. A recent court session revealed disagreements among the parents regarding parental rights. This adds complexity to the unfolding narrative. NewJeans also revamped their social media presence, changing accounts from ‘NJZ_PR’ and ‘NJZ_OFFICIAL’ to ‘mhdhh_pr’ and ‘mhdhh_friends’. The new names reflect the initials of the members: Minji, Hani, Danielle, Haerin, and Hyein, showcasing their unity.
NewJeans’ journey towards independence started in earnest when they announced the termination of their contract with Ador in November. This decision stemmed from the agency’s failure to fulfill obligations, leading Ador to file a lawsuit to validate the contract. In March, a court ruling favored Ador, banning NewJeans from entering advertising contracts while maintaining Ador’s status as their planning body. This ruling halted NewJeans’ independent activities following a performance at Hong Kong’s ComplexCon.
As legal proceedings continue, NewJeans expressed during an initial court hearing that they have no intention to settle. Meanwhile, Ador is open to negotiations. A second hearing is scheduled for June 5, with a separate session regarding NewJeans’ request for a provisional injunction set for June 9. The group’s future remains uncertain yet filled with potential.
As NewJeans navigates these challenges, they exemplify the resilience and determination of young artists striving for autonomy in a complex industry. Their journey, supported by their families, is closely watched by fans and industry insiders alike. As they redefine their path in the ever-evolving landscape of K-pop, the impact of their independence is significant and worth following.
Key Points:
- NewJeans members are transitioning away from HYBE.
- Legal disputes with Ador complicate their independence.
- Social media revamp reflects their new identity.
- Fans and families support their journey towards autonomy.
This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.
English (US) · 