The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!
The rankings were determined through an analysis of consumer behavior, using big data collected from September 3 to October 3. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for October.
Trot singer Lim Young Woong rose to the top of the list this month, scoring a brand reputation index of 1,661,947.
Actor Byeon Woo Seok took second place for October with a brand reputation index of 1,416,656
Olympic table tennis medalist Shin Yubin came in at a close third with a brand reputation index of 1,346,821, while soccer star Son Heung Min ranked fourth with a score of 1,288,895.
Finally, LE SSERAFIM shot to fifth place after seeing a whopping 228.51 percent increase in their brand reputation index since September, bringing their total score to 1,128,150.
Check out the top 30 for this month below!
- Lim Young Woong
- Byeon Woo Seok
- Shin Yubin
- Son Heung Min
- LE SSERAFIM
- Kim Soo Hyun
- ASTRO’s Cha Eun Woo
- Yoo Jae Suk
- Lee Jung Jae
- Jung Hae In
- Young Tak
- Lee Chan Won
- Ma Dong Seok
- aespa
- Gong Yoo
- SEVENTEEN
- BTS
- IVE
- BLACKPINK
- Son Suk Ku
- Kim Hye Yoon
- TWICE
- Shin Min Ah
- Um Tae Goo
- Cha Seung Won
- Han Ji Min
- Jo Jung Suk
- Kim Woo Bin
- Park Bo Gum
- IU
Watch Byeon Woo Seok in his hit drama “Lovely Runner” with subtitles on Viki below!
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