iNKODE Entertainment’s choice to debut two boy groups this year has been ambitious, but has also sacrificed their ability to actively promote both. KEYVITUP arrived first and benefited from a string of promoted tracks on their first EP, while second-in-line VAYONN have settled for one mini album in 2026. Now, KEYVITUP have returned with their first official comeback and are riding the burgeoning electro wave with title track NAGARI. Look… if you must opt for a shout-along chorus, you might as well do it over an exciting dance beat. For me, this makes all the difference in a song’s fortunes, as NAGARI has more in common with classic Block B bangers than the trap-shout noise of more recent K-pop generations. I’m not sure I’ll ever love the sound of a bunch of K-pop boys shouting at me in unison, but I really enjoy the thumping instrumental on this. And importantly, there are attempts to forge an actual song in between NAGARI‘s blustering choruses. Boy group shouting sounds better in context of a fleshed out instrumental. It becomes just another element in a maelstrom of energy. NAGARI‘s hook is super simple, but fun to shout along with and doesn’t seem to be taking itself too serious...
Song Review: KEYVITUP – NAGARI
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