Song Review: Picheolin (Seventeen’s Dino) – Party Rock Rock

When the tracklist for Picheolin’s “debut” album was released, I was excited to see the name “Hitchhiker” on the credits for its title track. The visionary producer doesn’t seem to work on much material these days and his out-of-the-box thinking is always appreciated. However, with each pre-release track released under this alter-ego schtick, it became apparent that Dino’s Picheolin project would be leaning much further into comedy than I expected. In this way, there’s more than a little Gangnam Style in Party Rock Rock‘s thumping sound. Of course, Gangnam Style managed to be both funny and a great song, while this one doesn’t fully hit either of those goals. The verses are somewhat enjoyable because the energy remains high. The pre-chorus injects a catchy melody, but unfortunately resolves in a lumbering chorus that’s more obnoxious than thrilling. Have I ever mentioned how much I hate when fast dance tracks go half-time for their chorus? It’s such a buzzkill. While I appreciate Dino’s commitment to the bit, it’s clear this whole Picheolin thing just isn’t for me. It’s not entertaining enough to enjoy as parody and the music isn’t strong enough to enjoy on its own merits. And even...