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Carol Choi, Head of Original Content Strategy for the Asia-Pacific Region at The Walt Disney Company, announced the global market success of K-content.
On the second day of the ‘Disney Content Showcase APAC 2024,’ held on the 21st at the Marina Bay Sands Expo & Convention Centre in Singapore, Carol Choi showcased the remarkable achievements of original content from the Asia-Pacific region. The event featured upcoming theatrical releases by Disney’s production companies, including tentpole and original content lineups from the Asia-Pacific region, and held a press conference about Disney+ content lineups for Korea and Japan.
Carol Choi recalled the positive responses when they launched over 20 original titles in the Asia-Pacific region three years ago and revealed plans to showcase the region’s creative capabilities with a stronger and more inspiring lineup in 2025. She emphasized that thanks to the efforts of creators and leaders in the Asia-Pacific region, more than 130 original contents have been launched on Disney+. Notably, 9 out of the top 15 global original titles launched were Korean series.
Among the most-watched Disney+ works in the Asia-Pacific region this year is ‘A Shop For Killers’ starring Lee DongWook, and animations like the ‘Tokyo Revengers’ series continue to enjoy sustained popularity. Additionally, ‘Is This Right?!’, featuring travelogues of BTS JiMin and BTS JungKook, has positioned itself as the most-watched Disney+ variety show in the Asia-Pacific region and has gained high popularity worldwide.
Carol Choi evaluated these achievements as important indicators that the stories from the Asia-Pacific region are gaining global resonance. She also mentioned award-winning works like ‘Gannibal’, ‘The Worst of Evil’, ‘Casino’, and ‘A Shop For Killers’, emphasizing that the Asia-Pacific content strategy focuses on premium, talent-based originals.
In Korea, future lineup expansion plans include ‘Lighting Store’, ‘Knockoff’, and ‘Hyper Knife’, while in Japan, there are plans to strengthen the animation lineup through collaboration with Kodansha, launching several series. Japan’s ‘Gannibal’ will return with the second season of the live-action series, and ‘Artful Dodger’ season 2 is in preparation in Australia.
Carol Choi stated that Disney’s commitment to creative excellence and quality would remain a key pillar of the company and that they would continue to invest in the region’s creativity. Expectations are high for the achievements of Disney’s original content in the Asia-Pacific region in the future.
This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.
English (US) · 