TREASURE Set for a Speedy Comeback with Special Mini Album “Pleasure”

TREASURE is wasting no time in kicking off their 2025 activities, confirming a super-fast comeback with their special mini-album ‘Pleasure’, set for release on March 7 at 6 PM KST!

On February 10, YG Entertainment unveiled a teaser poster on their official blog, sending excitement levels soaring. The poster features a bright yellow envelope—a color symbolizing warmth and renewal—along with the phrases “Pleasure,” “Special MINI ALBUM,” and “2025.03.07 6PM” elegantly engraved. The fresh, spring-like aesthetic perfectly captures the anticipation for what’s to come.

The album’s title, Pleasure, encapsulates feelings of joy and happiness, aligning with TREASURE’s signature uplifting energy. Fans are eager to see how the group will translate this vibrant theme into their music and performances.

According to YG Entertainment, “This is a special album filled with the sincerity and dedication of the members, who wanted to give back the immense love they have received from fans. We hope to bring an exciting spring with songs that showcase TREASURE’s warmth and charm.”

A Year of Big Plans for TREASURE

YG’s General Producer Yang Hyun-suk had previously teased a well-structured promotional plan for TREASURE throughout 2025, and the group is already delivering on that promise. Their first comeback of the year comes just three months after ‘LAST NIGHT’ in December 2024, proving their commitment to staying active and engaged with fans.

Beyond this comeback, TREASURE is set to expand their global presence, actively meeting fans worldwide and making bigger waves in the industry.

Following their album release, TREASURE will kick off their highly anticipated global fan concert tour, beginning with the [SPECIAL MOMENT] performances at Kyunghee University’s Peace Hall in Seoul on March 28, 29, and 30.

From there, they’ll take their high-energy performances across four North American cities—New York, Washington DC, Oakland, and Los Angeles—before heading to Japan, where they’ll perform in Hyogo, Aichi, Fukuoka, and Saitama. In total, TREASURE will hold 17 shows, strengthening their connection with international fans.

With a brand-new album, an exciting comeback, and an expansive global tour, 2025 is shaping up to be a landmark year for TREASURE. Stay tuned for more updates!