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Space Oddity’s ‘2024 K-Pop World Map’ reveals global K-Pop consumption trends and influential artists. This analysis explores how K-Pop artists gain popularity in key markets like the USA, Japan, and Taiwan. It highlights fan engagement patterns with their favorite idols.
HYBE’s Dominance in the 2024 K-Pop World Map
HYBE continues to lead the K-Pop industry. SEVENTEEN has seen a remarkable rise, gaining over 100 million views in 2023. Their appeal spans Korea and Japan. TOMORROW X TOGETHER also shines, especially in Japan. ENHYPEN records the highest growth among HYBE boy groups, amassing over 200 million views and making waves in North America.
SM Entertainment’s Global Impact
SM Entertainment’s artists are significant players in K-Pop. EXO remains a powerhouse in Korea. NCT 127 enjoys a solid fanbase in Japan and the US. Meanwhile, NCT DREAM shows impressive performance in both Korea and Japan, reinforcing their dominance in Asia.
JYP Entertainment’s Global Strategy
From JYP Entertainment, STRAY KIDS are expanding globally, particularly in the US. DAY6 benefits from a resurgence in band music trends, experiencing steady growth. Their unique sound resonates well with fans.
Other Notable Mentions
The report highlights other entertainment companies too. BIGBANG, despite a long hiatus, has gained over 200 million views, showing their lasting appeal. ATEEZ is growing its global presence, particularly in the US. TREASURE struggles to establish a strong foothold in Korea and the US, despite a robust following in Japan.
Rising Star Boy Groups
Emerging boy groups are also making headlines. BOYNEXTDOOR is rapidly gaining traction with over 140 million views, especially in Korea and Japan. ZEROBASEONE sees significant growth in Japan, while RIIZE stands out for the highest growth among newcomers, building a strong domestic fanbase.
The Role of Entertainment Companies
The characteristics of these companies play a crucial role in their artists’ success. HYBE is known for its strong overseas fandom, particularly in Japan and the US. SM Entertainment showcases high consumption in Korea and maintains popularity in Japan through its NCT group. JYP balances overseas-focused and domestically-oriented groups, reflecting diverse strategies.
Conclusion
For deeper insights into the trends captured in the ‘2024 K-Pop World Map,’ fans and industry insiders can check the K-Pop Radar Brief. This resource offers more analysis and commentary on the vibrant K-Pop genre. K-Pop continues to shape the global music landscape, captivating audiences and creating a cultural phenomenon that transcends borders.
This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.
English (US) · 