British rock band Coldplay‘s recent concert became a hot topic after a supposed extramarital couple were unexpectedly caught on the kiss-cam. The moment, which sparked huge outrage on the internet, has now seemingly evolved into a meme, and even the biggest names in K-Pop couldn’t resist taking part in the fun.

The original incident occurred during Coldplay’s Boston concert, where the two individuals were captured on the kiss-cam while standing in an intimate embrace in the audience. As they saw themselves on the big screen, both were visibly startled and hurried to get out of the frame. The internet later figured out that the man was the CEO of a company called Astronomer, and the woman was a high-level executive at the same organization.
Another's Arms https://t.co/t6n5nRgCJx pic.twitter.com/FPHF4SHpBL
— brie (@hellobye1024500) July 17, 2025
As soon as netizens realized that the CEO was a married man, backlash against the two started pouring in at an unprecedented rate. But it eventually turned into a meme template, with many pop culture figures making parody recreations of it. BTS‘s Jin was one of them.

At his recent RUN SEOKJIN EP Tour concert in Los Angeles, the BTS member referenced the controversial moment during a fan interaction segment. He was playing a game with the audience where he had to act out a written prompt given to him and make them guess the word. When prompted with the keyword “Coldplay,” Jin humorously mimicked the scandalous hug, leaving the audience in stitches.
JIN ACTING OUT THE CHEATING COUPLE HUGGING AND HIDING AT THE COLDPLAY CONCERT??! 😭
pic.twitter.com/jh2RcSPjpt
— jin files (@seokjinfile) July 19, 2025
😭😭😭 pic.twitter.com/YTGATlHQL6
— hope⁷ (@winnttaebear) July 19, 2025
Meanwhile, BLACKPINK members also had their share of fun with the meme moment at their recent DEADLINE world tour stop in Chicago. While performing “Don’t Know What To Do,” Lisa locked Rosé in a dramatic back hug, which social media saw as the two cheekily parodying the viral moment.
Look at them 🥲
ROSÉ LIGHTS UP CHICAGO #Chaelisa #DEADLINE_IN_CHICAGO #Rosé #Lisa #JUMP_IN_CHICAGO pic.twitter.com/aHQ0JbiDLu
— Lily (@lily__dilly) July 19, 2025
LISA and ROSÉ appear to poke fun at the “Coldplay Kiss Cam” incident during the ‘DEADLINE World Tour’ show in Chicago. pic.twitter.com/DaiGbkbqZ5
— Buzzing Pop (@BuzzingPop) July 19, 2025
However, fans pointed out that it could very well be the duo just being their usual clingy selves on stage. Regardless, they had fun with the comparisons.
Actually, they always behave like this. They are wives https://t.co/z0tr77EyDw
— Dann G (@DannG970) July 19, 2025
what kills me is lisa actually is a CEO 😭 https://t.co/HTxNjvZ64e
— ryujin’s bestie (@rjlisas) July 19, 2025
the concept of saying they’re poking fun when lisa is actually a ceo and roseanne is actually her side ting https://t.co/0MOFQGzDqW
— lover girl (@dreamyrse) July 19, 2025