December Girl Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 712 girl group members, using big data collected from November 15 to December 15.

BLACKPINK’s Rosé held onto her spot at the top of the list this month with a brand reputation index of 19,776,640. High-ranking phrases in her keyword analysis included “APT.”, “rosie,” and “Bruno Mars,” while her highest-ranking related terms included “release,” “all-kill,” and “attend.” Rosé’s positivity-negativity analysis also revealed a score of 94.50 percent positive reactions.

aespa’s Karina rose to second place after seeing a massive 86.47 percent increase in her brand reputation index since last month, bringing her total score for December to 7,861,406.

IVE’s Jang Won Young took third place for the month with a brand reputation index of 6,777,295, marking an impressive 50.93 percent rise in her score since November.

BLACKPINK’s Jennie came in at a close fourth with a brand reputation index of 6,603,775, marking a 7.82 percent increase in her score since last month.

Finally, aespa’s Winter rounded out the top five with a brand reputation index of 4,611,148, marking a 23.08 percent rise in her score since November.

Check out the top 30 for this month below!

1. BLACKPINK’s Rosé
2. aespa’s Karina
3. IVE’s Jang Won Young
4. BLACKPINK’s Jennie
5. aespa’s Winter
6. Girls’ Generation’s Taeyeon
7. IVE’s An Yu Jin
8. BLACKPINK’s Lisa
9. aespa’s Giselle
10. aespa’s Ningning
11. BLACKPINK’s Jisoo
12. MAMAMOO’s Hwasa
13. TWICE’s Nayeon
14. NMIXX’s Sullyoon
15. Red Velvet’s Irene
16. Red Velvet’s Seulgi
17. IVE’s Gaeul
18. IVE’s Rei
19. ITZY’s Yuna
20. LE SSERAFIM’s Kim Chaewon
21. OH MY GIRL’s Seunghee
22. KISS OF LIFE’s Natty
23. Red Velvet’s Wendy
24. TWICE’s Jeongyeon
25. cignature’s Jeewon
26. Red Velvet’s Joy
27. TWICE’s Mina
28. IVE’s Liz
29. ILLIT’s Minju
30. OH MY GIRL’s Mimi

Watch aespa’s variety show “aespa’s Synk Road” with subtitles on Viki below:

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