HYBE Faces Backlash For Claiming BLACKPINK Rosé’s Success Was Due To BTS

Fans were appalled.

A news article received backlash online for its claims that BLACKPINK Rosé’s “APT” was successful due to BTS paving the way.

The article, titled, ‘BTS will return’ Everyone is slowly buying them except for ants?…A reverse in HYBE’s Atmosphere was posted by the media outlet Money Today and garnered much attention for its statements.

| Money Today

“BTS is the power that allowed HYBE to occupy the top position in the entertainment industry. BTS has ranked first on the Billboard Hot 100 chart eight times (including individual activities) and entered the chart more than 50 times, with most of the Billboard records set by BTS.

Recently, BLACKPINK’s Rosé ranked eighth on the BIllbaord charts with her song, ‘APT’ featuring Bruno Mars. This was also possible because BTS paved the way for the global pop market, which was ignorant of K-pop.”

— Money Today

Korean netizens were appalled at seeing HYBE crediting themselves for another artist’s achievements.

| theqoo

• “If you say it like that, doesn’t that mean Psy was first? Did you guys rent out Billboard or something?”
• “Who are you trying to bring in? You guys are the ones using sajaegi.”
• “Even with sajaegi your ego is too big.”
• “People might actually think BTS was the first to go overseas…are you kidding me?”
• “I hope they renew their contract repeatedly with HYBE.”

| theqoo

• “But these guys even put down PSY, saying that BTS were the only ones.”
• “I mean it’s a Money Today article so…”
• “Are you kidding me…you’re telling me that no ones know that they spent a bunch of money to make accounts to move up higher on charts?”
• “Aren’t these BTS type of articles the ones that bring down their image?”
• “I don’t understand this company’s method for dealing with media play.”