JYP’s Rookie Boy Group Kickflip Makes a Splash: Debut Album Pre-Orders Surpass 300,000

Highly anticipated new boy group, Kickflip, is already proving its star power ahead of its debut!

Their first mini-album, Flip it, Kick it!, features the title track “Mama Said (뭐가 되려고?)”, has surpassed 300,000 pre-orders, setting a strong precedent for the next generation of K-pop super rookies.

Kickflip is set to officially debut on January 20, a milestone that was teased during the 2024 MAMA Awards at the Dolby Theater in Los Angeles. Since then, global fans have been buzzing with excitement thanks to JYP’s strategic and dynamic promotional campaigns.

The debut album includes six tracks: “Mama Said (뭐가 되려고?)”, “응 그래”, “WARRIORS”, “Knock Knock”, “Like A Monster”, and “내일에서 만나.” Members Kye-hoon, Amaru, Donghwa, and Minje contributed to the lyrics of several songs, including the title track, showcasing their talent and authenticity. Additionally, DAY6’s Young K, a respected lyricist within JYP, penned the lyrics for the powerful track “WARRIORS.”

Even before their official debut, Kickflip has amassed an impressive following. Within just ten days of their first social media content release on January 6, the group gained over 400,000 Instagram followers and 630,000 TikTok followers. Their pre-released music video for ‘Yeah Yeah’ climbed to #9 on YouTube’s Music Video Trending Worldwide and #3 on YouTube Korea’s Most Popular Videos, reaching 10 million views within two days of its release.

Beyond the music, Kickflip’s promotional efforts have been nothing short of groundbreaking. The group captivated fans with an anamorphic 3D video ad running all January at COEX K-Pop Square in Seoul. On their debut day, January 20, fans can look forward to a jam-packed schedule, including a debut show on Mnet M2 at 7 PM, a debut showcase at 9 PM, and a pop-up store at The Hyundai Seoul in Yeongdeungpo from January 25 to February 2.

The group’s charm lies not only in their musical talents but also in their dynamic personalities and cohesive teamwork. Members Kye-hoon, Amaru, Donghwa, Juwang, Minje, Keiju, and Donghyeon have showcased their unique charisma through short-form videos and behind-the-scenes content, building strong connections with fans.

Kickflip’s explosive pre-debut popularity hasn’t gone unnoticed. They were recently featured on Grammy.com’s list of ‘8 Rookie K-Pop Acts to Watch in 2025,’ cementing their status as a rising force in the industry.

True to their name—derived from the skateboarding trick symbolizing bold and dynamic movement— KICKFLIP is entering the music industry with fearless ambition, ready to break boundaries and create something truly new. With record-breaking pre-orders and a wave of global anticipation, they’re poised to become one of K-pop’s most exciting new acts of 2025.