March Boy Group Member Brand Reputation Rankings Announced

2 weeks ago 16

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 755 boy group members, using big data collected from February 15 to March 15.

BIGBANG’s G-Dragon topped this month’s rankings with a brand reputation index of 7,939,171, marking a 40.36 percent rise in his score since February. High-ranking phrases in his keyword analysis included “TOO BAD,” “Good Day,” and “Übermensch,” while his highest-ranking related terms included “unrivaled,” “powerful,” and “exhibit.” G-Dragon’s positivity-negativity analysis also revealed a score of 91.08 percent positive reactions.

Meanwhile, ASTRO’s Cha Eun Woo took second place for the month with a brand reputation index of 5,791,145.

The next four spots on the list all went to members of BTS: Jin rose to third place with a brand reputation index of 3,391,342, Jimin ranked fourth with a score of 3,134,076, Jungkook claimed fifth with a score of 2,844,561, and V came in sixth with a score of 2,123,636.

Check out the top 30 for this month below!