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Recently, the group NewJeans (HaeRin, Danielle, MinJi, Hanni, HyeIn) has been in the spotlight for claiming the termination of their exclusive contract with their agency, ADOR. NewJeans made the seriousness of the situation known by releasing a certified response from ADOR on the 28th. This response was revealed to have been written by ADOR’s CEO, Kim JooYoung.
According to ADOR, the exclusive contract with NewJeans is valid until July 31, 2029, and they expressed a strong desire to discuss the group’s activity plans for the next year. ADOR conveyed their disappointment, stating, “We are very saddened by how the situation has unfolded.”
One of the core issues of the controversy is NewJeans’ request regarding HYBE’s decision. NewJeans claimed that HYBE decided to “ditch NewJeans and form a new plan,” and requested ADOR to take necessary actions regarding this. ADOR responded, confirming that the report was written by HYBE and did not contain intentions to abandon NewJeans nor any specific directives. They also mentioned that a meeting with the artists was requested but was declined.
ADOR also addressed claims regarding the lack of action against a manager at Belift Lab who allegedly told Hanni to “ignore it.” ADOR explained that they tried to verify the facts and secure objective evidence, but their request for a face-to-face meeting with the manager was denied. They also received an opinion from an external law firm suggesting that establishing defamation would be difficult.
Furthermore, regarding NewJeans’ claim of being “pushed out” by HYBE, ADOR stated, “We have confirmed that no album pushing occurred,” and expressed their intent to reduce misunderstandings through more active explanations.
On the request for the reinstatement of former director Min HeeJin, ADOR stated, “The retention of a specific person in the CEO position is a management decision by the ADOR board,” determining that reinstatement is difficult. They also added that the exclusive contract does not include the maintenance of a specific individual as CEO.
Finally, ADOR mentioned, “Some of the artists’ demands are abstract or broad and extend beyond our authority,” while expressing their hope for the best resolution and smooth communication. NewJeans declared the termination of their exclusive contract with ADOR through a press conference on the 28th, after sending a certified request for the return of former director Min HeeJin on the 13th.
This incident is drawing attention for its future developments, with much focus on how the relationship between NewJeans and ADOR will be resolved. Fans and industry insiders hope for a positive resolution to the situation.
This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.
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