November Advertisement Model Brand Reputation Rankings Announced

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The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!

The rankings were determined through an analysis of consumer behavior, using big data collected from October 7 to November 7. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for November.

Byeon Woo Seok topped this month’s list with a brand reputation index of 2,066,444, marking a 45.87 percent increase in his score since October.

Meanwhile, Lim Young Woong took second place with a brand reputation index of 1,469,001 for November.

Ma Dong Seok ranked third with a brand reputation index of 1,045,070, marking a 28.41 percent rise in his score since last month.

BLACKPINK came in at a close fourth after seeing a 78.46 percent increase in their brand reputation index, bringing their total score for November to 1,034,404.

Finally, ASTRO’s Cha Eun Woo rounded out the top five with a brand reputation index of 841,758.

Check out the top 30 for this month below!