Rosé’s Impact on K-Pop: BLACKPINK’s Rising Star

On the afternoon of the 20th, a VIP screening of the movie ‘Remember,’ directed by Lee Il-hyung, captivated audiences at Megabox COEX in Gangnam, Seoul. Notable guests included BLACKPINK’s Rosé, who is solidifying her status in the entertainment industry. Her presence at the screening follows her recent success on the Billboard charts. Her song ‘APT.’ reached 3rd place on the Billboard Hot 100, surpassing her previous record for the highest position by a female K-Pop artist. This impressive feat maintained its spot for 14 consecutive weeks since its October release last year.

In January 2025, Rosé’s influence was highlighted when she ranked first in the idol brand reputation index, as reported by the Korea Corporate Reputation Research Institute. This ranking was based on big data collected from 1,730 individuals over a month, measuring various engagement metrics. While her brand reputation score reached an impressive 8,690,225, it reflected a 53.84% decrease from the previous month. The metrics included participation, media, communication, and community indices. Despite this decline, the positive sentiment towards Rosé’s brand remained high, with a 92.97% positive ratio evident in the analysis.

Earlier this month, Rosé and her BLACKPINK members attended a pink carpet event for ‘BLACKPINK WORLD TOUR IN CINEMAS’ at Times Square in Yeongdeungpo, Seoul. This event showcased their continued engagement with fans and the media. However, the recent analysis revealed a slight dip in brand consumption and communication compared to December. This has prompted curiosity about the evolving dynamics of her brand presence.

Adding to her accomplishments, Rosé’s first full-length album, ‘rosie,’ released on December 6, features 12 tracks that she personally wrote and composed. The album reflects her personal stories and artistic growth. As Rosé navigates the complexities of fame and artistry, her recent activities and achievements showcase her enduring impact on the K-Pop scene and beyond.

Additional Insights on K-Pop

• Rosé’s collaborations with international artists broaden her appeal.
• Her philanthropic efforts highlight her commitment to social causes.
• K-Pop’s global reach continues to grow, with BLACKPINK leading the way.

Rosé’s journey exemplifies the rise of K-Pop and the significant role BLACKPINK plays in shaping this vibrant genre. From her impressive Billboard achievements to her contributions to Korean pop music, Rosé continues to inspire fans worldwide. As K-Pop evolves, her influence remains a vital part of this dynamic industry.

This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.