“Controversial Title Confirmed” — aespa’s Unexpected Comeback Concept Shocks Fans

Following their KCON 2025 in LA earlier this week, aespa remains a hot topic among K-Pop fans after the group unexpectedly started the teaser promotional campaign for their highly anticipated comeback.

The members had previously revealed they would be releasing new music in September, and the date has now been confirmed with a new mini album titled Rich Man coming on the fifth.

| @aespaofficial/X (formerly known as Twitter)

A short video clip revealing tons of information about the upcoming release was shared on aespa’s official social media accounts. An animated red guitar with lightning-like effects in the clip makes it clear the new mini album will have a rockstar concept.

The song title and aespa’s name are also written in a Metallica-esque font, further hinting that the members will likely rock powerful, eye-catching outfits, hair, makeup, and accessories.

aespa 에스파 'Rich Man' INTRO https://t.co/5qbOljWFiC

aespa 에스파 The 6th Mini Album 〖Rich Man〗
➫ 2025.09.05 1PM (KST)

🔗 https://t.co/8IVqBeE9vE #aespa #æspa #에스파 #RichMan #aespaRichMan pic.twitter.com/HvpJqpv11D

— aespa (@aespa_official) August 3, 2025

In another post, the group shared a poster revealing that the new release will be a mini-album — aespa’s sixth — and that the comeback date will be September 5. The release will come out within days of aespa’s Seoul concert, AExis Line, which is set to kick off the group’s third world tour.

A phrase is also included in both the video teaser and the poster, which could be potential lyrics of the new title track.

I am enough as I am. I am a Rich Man.

— aespa

aespa 에스파 'Rich Man' INTRO https://t.co/5qbOljWFiC

aespa 에스파 The 6th Mini Album 〖Rich Man〗
➫ 2025.09.05 1PM (KST)

🔗 https://t.co/8IVqBeE9vE #aespa #æspa #에스파 #RichMan #aespaRichMan pic.twitter.com/HkF8ExGXmk

— aespa (@aespa_official) August 3, 2025

Fans were not expecting the comeback teaser at all, but the short video sparked massive excitement regardless.

no one does title tracks like aespa pic.twitter.com/cRIO1dVQki

— 윈터얼트 (@wntrult) August 3, 2025

AESPA THIS IS SO SICK pic.twitter.com/ipq9LTcgFE

— aespa pics (@aespapic) August 3, 2025

AESPA YOUR LOGO GAME IS INSANEEE pic.twitter.com/UlovDvb753

— ْ (@armaegeddon) August 3, 2025

when you go to aespa's official website and touch the guitar string, it actually makes a sound!!!

SO COOL!!!pic.twitter.com/mFBpiXuN2P

— Sunshine (@sunshine_080507) August 3, 2025

Meanwhile, when the song title — and now mini album name as well — was initially leaked last month, fans didn’t quite welcome it. Though it caused quite the controversy at first, most seem to have changed their minds after the concept was fully revealed in today’s teasers.

aespa’s Leaked Rumored Title Track Name Sparks Heated Reactions