The animator of the movie KPop Demon Hunters has triggered criticism for mentioning BLACKPINK.

The show sparked global fame, and particularly gained attention due to speculations about which idols the characters and story are based on. Yet, a recent mention of BLACKPINK has sparked anger.

The director sparked criticism when mentioning Jennie, with many believing they were using the idol for clout.
“KPop Demon Hunters” Director’s Mention of BLACKPINK’s Jennie Sparks Severe Backlash
Recently, a clip sparked attention where the animator pointed out that the stage for the HUNTR/X was inspired by BLACKPINK’s Coachella stage.
BLACKPINK was mentioned by the animator of the popular Netflix show "K-POP Demon Hunter," who revealed that their Coachella stage performance was the main reference and inspiration for the show’s early intro stage. pic.twitter.com/EQDGW5gkrk
— Pop Core (@TheePopCore) August 5, 2025
Netizens hit back at the animator for using BLACKPINK for clout, and that despite the differing narratives, the show continues to bring up the girl group when it comes to speaking about the project.
one time you shade bp and one time you use them for clout
leave bp alone
— 🕷️ (@baejeanies) August 5, 2025
why are the producers for this movie so obsessed with blackpink? some of them admit blackpink was a huge inspiration then others come online and try to act shady? 😭 https://t.co/JkkgIM0WtQ
— pinksviral 🪐 (@pinksviral) August 5, 2025
k-pop demon hunter directors, please stick to a narrative or just stop mentioning blackpink in general. yall have been so weird and shady towards blackpink before but now you want to give credit like tf https://t.co/lAssFo3yDg
— ⚡︎ (@p1nks4vage) August 5, 2025
When are we going to be free from them? Stop mentioning bp, wdc https://t.co/gNOPs2ij6l
— 🖤💗🕰 (@Snow_flow_rose) August 5, 2025
We don’t care, just stop bringing Blackpink into the conversation https://t.co/pZoli1lBz1
— ً (@ibratzlly) August 5, 2025
The show has been a hit globally.