“Ms. Incognito” 2025: Cast, Plot, And Premiere Date For The New K-Drama On K-PLUS

K-PLUS is set to premiere “Ms. Incognito”, a gripping 12-episode crime-romance drama, on Sept. 29, 2025.

Starring Jeon YeoBeen (“Vincenzo”, “A Time Called You”), Jung JinYoung(“Sweet Home” S2-3, “Police University”), Seo HyunWoo (“The Fiery Priest” S2, “A Shop for Killers”), Jang YoonJu (“Queen of Tears”, “Money Heist: Korea”), and Joo HyunYoung (“Wedding Impossible”, “Dr. Romantic” S3), the series blends intrigue, romance, and high-stakes drama.

Plot Overview

The story follows Kim YoungRan, a resourceful bodyguard from humble beginnings who enters a three-month contract marriage with a terminally ill conglomerate chairman. Reinventing herself as Bu SeMi, she navigates the dangerous world of inheritance battles, balancing cunning survival with moments of vulnerability.

Jeon YeoBin delivers a compelling performance, perfectly blending tension, heart, and charm.

Opposite her, Jung JinYoung stars as Jeon DongMin, a warmhearted single father and strawberry farmer. Suspicious yet intrigued when Bu SeMi becomes his son’s homeroom teacher, he slowly unravels her secrets. Their chemistry develops into a slow-burn romance full of trust, suspicion, and tender unpredictability.

Character Highlights

Jeon YeoBeen as Kim YoungRan / Bu SeMi
A skilled bodyguard from modest roots who reinvents herself as the elegant Bu Se-mi. Navigating a contract marriage and high-society intrigue, she balances survival with personal authenticity.

Jung JinYoung as Jeon DongMin
A caring single father and strawberry farmer. Suspicious of Bu Se-mi yet drawn to her, he slowly uncovers her hidden identity, providing a grounded foil to her high-stakes world.

Seo HyunWoo as Lee Don
A clever, morally ambiguous lawyer who maneuvers through chaebol politics, equally capable of aiding or undermining those around him.

Jang YoonJu as Ga SunYoung
The sharp-tongued stepdaughter of the conglomerate, using charm and cunning to pursue her ambitions while keeping a close eye on Bu Se-mi.

Joo HyunYoung as Baek HyeJi
A perceptive and witty housemaid whose insider role reveals the family’s hidden truths, quietly influencing events behind the scenes.

Premiere details

As “Ms. Incognito” gears up for its premiere, fans can mark their calendars for Sept. 29, 2025. New episodes will air every Monday and Tuesday at 10:30 PM (GMT+8) on K-PLUS, immediately following Korea’s broadcast. English subtitles will be available, making it easy for international viewers to dive into this suspenseful, heart-racing crime-romance series. Don’t miss the chance to explore a world of secrets, intrigue, and unexpected romance.