BPM Entertainment Addresses SHINee Taemin's Clothing Brand Rumors — See Official Statement

BPM Entertainment has released its take on the swirling rumors of SHINee Taemin launching a new clothing brand. The speculations were denied earlier by Taemin in his Instagram Stories.

On August 23, Big Planet Made released an official statement regarding Taemin's clothing brand rumors. Similar to Taemin's clarification, the agency also claimed that the speculations are not true.

A post shared by instagram

Big Planet Made shared that amid Taemin's preparations for his fifth solo mini-album "ETERNAL," the soloist wanted to give fans special gifts, which are custom-made T-shirts. The shirts were distributed to fans who attended the exhibition on August 22.

The company also revealed that the manufacturer "mistakenly listed" the clothes to other brands as Taemin's, causing confusion. The manufacturer also apologized to Taemin and Big Planet Made. The agency also assured to be more meticulous in the future to prevent similar mistakes from happening again.

Read the agency's full statement:

"We would like to inform you about the details regarding the 'Taemin Clothing Brand Launch' on August 22. We want to clarify that the rumored online posts are not true.

Taemin prepared his fifth mini-album, 'ETERNAL' and he also wanted to give a special gift to fans with T-shirts that he designed himself. These clothes are being distributed through a lottery to fans who visited the exhibition at the Informal Square, in Seongsu-dong, Seoul.

The garment was created by Taemin to show his appreciation to his fans after joining a new agency. However, the manufacturer mistakenly posted the clothes as Taemin's, despite being meant for another brand.

The manufacturer has officially apologized to Taemin and his agency. They promised to do everything in their power to prevent such mistakes from happening again in the future.

Big Planet Made Entertainment would also ensure that the companies it works with do not make such mistakes. We ask for fans to understand that our collaborators are doing their best for our artists.

Lastly, we would like to reaffirm that the rumors of Taemin's clothing brand launch are not true and we promise to approach our fans solely through music."

Here's how netizens reacted to the statement:

• "What kind of clarification is that? They could've just said that the prices will be changed and people would've been fine with it, but the way they're always lying will turn back on them."
• "Would've been better to stay quiet."
• "This company doesn't know how to release statements."
• "Why are they like that? There wouldn't have been any issues even if he went through selling those. People who want to buy it will buy it; why are they like that?"
• "But that brand's price was the problem, right? Can't they just change the price?"
• "His company seems bad at PR."
• "I don't believe it. How do you accidentally upload someone else's brand."

What are your thoughts on this? Let us know in the comments below!

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IN CASE YOU MISSED IT: SHINee Taemin Denies Rumors of Establishing New Clothing Brand: 'I'm Sorry It Caused Misunderstandings' 

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Written by Israel Monte