IVE Tops Idol Group Brand Reputation Rankings in September 2025

IVE Achieves Top Ranking in Brand Reputation

IVE has officially ranked first in the idol group brand reputation for September 2025, as reported by the Korean Corporate Reputation Research Institute. The analysis, which covered data from August 18, 2025, to September 18, 2025, highlights IVE’s impressive performance in consumer sentiment and media interest.

Key Findings from the Analysis

The research, led by Director Gu Changhwan, revealed that IVE achieved a remarkable positivity rate of 93.197%. This positive reception is attributed to key descriptors like “sophisticated,” “high completeness,” and “firm.” Additionally, notable keywords associated with IVE included “Secret,” “XOXZ,” and “Blink.”

Despite IVE’s success, the overall brand data showed a decrease of 6.26% compared to the previous month, indicating fluctuating consumer interests across the idol group landscape.

Context and Comparison with Other Idol Groups

IVE’s achievement reflects a fierce competition within the K-pop industry, where other prominent groups such as BLACKPINK, BTS, and SEVENTEEN also vie for consumer attention. The continuous evolution of public sentiment towards these groups underscores the importance of brand management and strategic engagement with fans.

Fan reactions to IVE’s ranking have been overwhelmingly positive, with many expressing pride in the group’s accomplishments. This sentiment reinforces the connection between idol groups and their fanbases, which is crucial for maintaining a strong brand reputation.

Conclusion

As of September 2025, IVE stands out in the K-pop industry, not only for their music but also for their strong brand reputation. The analysis by the Korean Corporate Reputation Research Institute serves as a testament to IVE’s growing influence and the dynamic nature of the idol group market. With ever-evolving trends and fan expectations, IVE’s continued success will depend on their ability to adapt and resonate with their audience.

This brief was automatically generated from official updates. For in-depth coverage, visit our Trends section.