Key Unveils Third Studio Album ‘HUNTER’ at Press Conference

On August 11, 2025, Key, the renowned solo artist and member of SHINee, held a press conference at the Pullman Ambassador Seoul East Tower to unveil his third studio album, “HUNTER.” This event marked a significant milestone in his career, following the successful release of his second studio album, “Gasoline,” in August 2022.

An Insight into 'HUNTER'

The album “HUNTER” delves into themes of horror and the intricate relationship between self and identity. Key has creatively utilized urban legends as a narrative device throughout the album, offering listeners a fresh perspective on personal expression. Collaborators on this project include notable names such as KENZIE, Moonshine, and Adrian McKinnon, who have contributed to the album’s unique sound.

Key aims to deliver a distinctive musical experience through his innovative “KEY POP” genre, which is designed to resonate deeply with his fans. The artist emphasizes that visual elements play a crucial role in his music. He plans to enhance the album’s narrative and thematic depth through engaging music videos and album designs.

Upcoming Concert Tour

Following the album release, Key’s concert tour, titled “2025 KEYLAND: Uncanny Valley,” is set to commence from September 26-28, 2025, at the Olympic Park Ticketlink Live Arena in Seoul. This highly anticipated tour promises to showcase his new music live, allowing fans to experience the emotional depth of “HUNTER” in a shared environment.

In addition to the Seoul concerts, performances are scheduled for October 4, 2025, at the Taipei Music Center, and November 29-30, 2025, at the Yoyogi National Gymnasium in Tokyo. These dates highlight Key’s commitment to reaching fans across Asia and expanding his artistic influence.

Fan Reactions and Promotional Strategies

Fans have expressed immense excitement for both the album and the concert tour. Anticipation is building as Key’s promotional strategies include teaser content and fan participation events designed to enhance engagement and create a deeper connection with his audience.

With “HUNTER,” Key not only aims to push musical boundaries but also strives to create a product that truly resonates with fans and stands out in the competitive music market. As the release date approaches, the buzz around Key’s artistic vision continues to grow, promising a remarkable experience for listeners and concert-goers alike.

This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.