Lisa’s Musical Journey: Embracing ‘Alter Ego’ Beyond BLACKPINK

Lisa, a prominent member of BLACKPINK, is making waves in the music industry with her new single, "Born Again." This highly anticipated track drops on February 7 at 9 AM KST. It features exciting collaborations with Doja Cat and RAYE, blending dynamic pop elements that captivate listeners. The music video for "Born Again" will be directed by Bardia Zeinali, known for his stunning visuals with pop stars like Sabrina Carpenter and Tate McRae.

Fans are eagerly awaiting Lisa’s first full-length album, "Alter Ego," set for release on February 28. This album showcases Lisa’s versatility and includes standout tracks like "New Woman" featuring Rosalía, "Moonlit Floor," and "Rockstar." In "Alter Ego," Lisa introduces five unique characters, each reflecting her diverse musical style and artistic expression.

Since launching her label, LLoud Co., Lisa has reached remarkable milestones. Her previous single, "Rockstar," broke records with over 260 million views. This achievement earned her the title of the highest debuting K-pop female solo artist on Spotify’s global charts. Notably, "Rockstar" reached number one on the Billboard Global Excl. U.S. and fourth on the Billboard Global 200. These successes solidify Lisa’s influence in the pop music scene.

At the 2024 MTV Video Music Awards, she won the "Best K-Pop" award, further cementing her status as a global icon. In addition to her music career, Lisa is set to make her acting debut in HBO’s "The White Lotus," premiering on February 16. This new role showcases her multifaceted talents and willingness to explore new avenues.

Moreover, she is preparing for a solo debut performance at Coachella in April, marking another significant milestone in her journey as a global pop artist. With her new single, album, and exciting performances on the horizon, BLACKPINK’s Lisa continues to redefine her artistry and captivate audiences worldwide.

Key Highlights of Lisa’s Journey:

• New Single: "Born Again" featuring Doja Cat and RAYE
• Upcoming Album: "Alter Ego" releasing on February 28
• Acting Debut: HBO’s "The White Lotus" on February 16
• Coachella Performance: Solo debut in April

Lisa’s evolution from BLACKPINK to a global pop artist showcases her talent and determination. Her influence extends beyond music, impacting fashion trends and social media. As she continues to break barriers, Lisa remains an inspiration to fans worldwide.

This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.